It’s that old notion that a complex idea can be conveyed with a simple still image.  Have you ever completed hours and hours of market research only to find that you now have a 20-page document that could put your client (even on 4 cups of coffee) to sleep?  Next time, try out this highly popular design and marketing technique that recently caught my eye: The Infographic.  It’s useful for presenting statistical information in a cool and enjoyable way (guaranteed to keep your clients so engaged they won’t WANT to sleep).  There are a lot of cool ways it can be designed depending on the information to be included.  It’s the new thing, so check it out!

Post By: Jen Buczkowski